Monarch Lead

Digital Marketing in Real Estate: Tips and Best Practices

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Real estate: about some digital marketing techniques and how to make them work to increase the sales of your business.

Did you know that in recent years, almost half of real estate sales depend on digital marketing? Many of our clients know this. However, it is not enough. 

Alice Turner gained that experience. He always knew the importance of digital marketing. But he didn’t exploit it enough. He has been working directly with us for three months. Today, his sales have grown by 35%. 

Publishing services on networks is not the best option. There are other mechanisms. There are lead generation platforms that provide advice. Some are linked to the client’s own social networks. Also to other tools. It is important to find those platforms that are complete. 

At Monarch, we don’t just send you leads directly. You can also manage them from one place. Clients looking for properties need specialized attention. And that is our focus. 

We integrate marketing and organic lead generation. We like to tell Alice story, because he conveys exactly that importance. Read on and find out how we do it.

There are different marketing channels in real estate. Flexible and different. It’s about finding the one that best matches your business. If you apply them all, the better. Here are some of them:

Digital Marketing Channels for Real Estate

Search Engine Optimization (SEO): SEO optimizes your website and real estate content. Allows you to rank higher on results pages.

Social Media Marketing: Social networks, especially. They are powerful tools for building your brand.

Email marketing: is an ideal channel for generating leads.

Now, is it possible to monitor all this in one place?

Well, in Monarch Lead, you can manage all that information. With a decrease in biases, even. Monarch provides real estate agents with different forms of communication. They include emails, telephone numbers, etc. 

Thus, the leads reach the client directly. They are then grouped in a personal database. You can consult it in your control panel.

You will be able to get clients. And provide you with the specialized attention that this requires.

Below, I show you some tips to maximize the impact of your real estate digital marketing efforts:

  • Create a mobile-friendly website. Make sure your website is easy to use on smartphones and tablets. 
  • Stay up to date with the latest trends in real estate marketing. Then, adapt it to your business. Review trends, etc. At Monarch, we provide a lot of up-to-date information. 
  • Measure and analyze performance. Data tracking. In Monarch, you will be able to identify which strategies work best. So, adjust your tactics accordingly to maximize your return on investment.

This is a glimpse of the world of digital marketing in real estate. It is a tool that you should not fail to consider. Like Alice Turner, many customers have relied on Monarch Lead. Their businesses have grown considerably. 

The ideal is to combine all these tools. This way you will get better results. 

You can read more about it in this other article: https://agentfire.com/the-perfect-digital-marketing-strategy-for-real-estate/ 

Dimitri Davis
Author: Dimitri Davis